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Research Proves
That Training Pays


In today’s more competitive environment, everyone is under increased pressure to show a solid return on investment for professional development and training costs.

In the past, the assumption was made that increased productivity and employee satisfaction more than covered the expense. However, these assumptions are not as compelling as they once were. Research indicates that the opportunity for professional growth was ranked more important than money for employee retention, but even that is somewhat subjective.

I believe that the main purpose of corporate training is to help the recipients of the training learn and perfect skills relevant to their jobs and also to provide a motivational impetus for improvement in performance.

While motivation can’t be reliably measured, skills can. The results of this Return on Investment Analysis clearly illustrate the exponential value of training on productivity.

Study This:


Art Department of six people

Even a 1% increase in productivity more than pays for training in the first 12 months. Average productivity increases are 10-30%. That's like adding staff for free! See for yourself:

training pays for itself
Return on investment for a department of six people with an average salary of $42,500/year. Salary is based on AIGA national averages for designers, 2006 aiga.com

 

Independent Designer

 


An independent designer can more than pay for training with less than a 5% increase in productivity in 12 months. Average productivity increases are 10-30%. That's money in your pocket! See for yourself:

training pays for itself
Return on investment for an independent designer earning $65,000/year. Salary is based on AIGA national averages for art directors, 2006 aiga.com 
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